Avalanche CEO Christofer Sundberg has been having a good old moan, righteously proclaiming that more bad games need to be canceled rather than pushed out the door in a bid to make some short-term cash. He especially picked on Ubisoft Montreal’s stunningly lazy and slapdash videogame adaptation ofJames Cameron Presents James Cameron’s Avatar By James Cameron, saying games like that give licensed products a bad name.
“I still believe publishers should cancel more projects in case the developers fail to deliver quality, before the investments become too high,” he proclaims. “Avataris a great example of a game that should never have come out, regardless of how much money it made. I don’t know if it was profitable or not, but games like that give licence-based games a bad reputation, and that reputation is already at an all-time low.”
Sundberg has a very good point. A game likeAvatarsurely made a ton of cash, but it may also have left people feeling burned out on future products and done long-term damage. Still, if they’re the kind of stupid prick that thinksAvatarwas really deep and had an important message about the environment, they’re probably the kind of stupid prick who’d playAvatar: The Gameand not realize it was a load of wank.
Publishers should ‘cancel more projects’ says Avalanche CEO[Develop]
